About Us

Insuractive, Inc. is fast becoming an e-commerce industry leader in the marketing, sales and service of insurance products by:

Providing a full suite of B2B tools, services and processes based on proprietary technology to empower insurance providers, intermediaries and consumers.
Promoting global online insurance and related product sales through the development of targeted niche market product portfolios.
Supporting the entire life cycle of online insurance sales, service and regulatory compliance utilizing new and traditional technology solutions.

Company History
In September of 1998, Senior Market Sales, Inc. (SMS), a 17-year-old traditional insurance marketing company with a focus on niche markets, formed the division SMS Interactive to develop Internet marketing and e-commerce solutions for SMS and the insurance industry. In the summer of 2000, SMS Interactive was incorporated, became a separate company and changed its name to Insuractive, Inc.

Insuractive Difference
The Insuractive Difference starts with our approach to insurance e-commerce: providing a unified technology solution and marketing strategy for the online sale and service of insurance products. Insuractive combines an insurance brokerage with Internet development expertise and legal acumen to create a full service insurance e-commerce company servicing the entire lifecycle of the insurance sales and support process. Together with a growing list of hundreds of strategic partners, including insurance providers, intermediaries and web-based affiliates, Insuractive excels at bridging the gap between the traditional world of insurance and the exciting potential of the Internet and e-commerce.

Technology Solutions
Insuractive, Inc. provides a full suite of tools and services to assist businesses with creative and flexible solutions for insurance e-commerce. Utilizing the proprietary technology of the Insuractive Insurance Engine, we offer a turnkey solution to deliver seamlessly integrated co-branded insurance content to our distribution partners. Insuractive's co-brand solutions provide additional distribution channels for an insurance provider's products, turnkey insurance content to large distribution channels and a "one-stop-shopping" solution for consumers.

Insuractive is also at the forefront of shaping next-generation XML technology, which will provide the industry with more sophisticated tools offering even more enhanced and integrated insurance e-commerce solutions to our distribution partners.

Niche Marketing
The Insuractive Difference is also evident in our focus on niche market product portfolios featuring superior online product selection. Insuractive assembles portfolios with a select yet comprehensive mix of high quality insurance products in niche markets such as travel and international medical, senior health and life, critical care/illness and individual health.

Holistic Approach
The Insuractive Difference is exemplified by Insuractive's holistic approach to the e-commerce insurance lifecycle. By servicing not only the insurer-distributor relationship, but also the distributor-consumer relationship, as well as the consumer shopping experience, Insuractive support all aspects of the insurance lifecycle. Our holistic approach ensures that the insurance providers' products are better represented, the intermediary has the tools to supply, support and promote sales, and the consumer is offered quality selection, support and service.